Why Start and Incorporate a Business Association

March 11th, 2020 by admin No comments »

When you are starting a business, one of your main objectives is the potential expansion of your company and to become a major player in the market. There are many ways to grow and today we want to show you an effective way to join forces with your competitors and incorporating a Business Association. Ideally this Association would be representative of your industry and will include major companies in the sector. Establishing a new Association is rather simple and inexpensive. Incorporating an Association requires some paperwork but benefits outweigh the time and effort.

But remember there are differences between an incorporated Business Association and non-incorporated Association. We always encourage incorporating your Association as they offer several practical and potential benefits.

Here are some benefits that may help you to decide:

Accessing to More Funds
By starting an Association you have the ability to borrow funds from banks. Also by qualifying for tax exempt status, it is more likely to have access to public and private grants. You may use these funds in starting campaigns in order to promote your products or industry.

Tax Exemption
Business Associations usually are exempt from paying property and income taxes. In another word as long as income is related to charitable activities, your Association will not pay income tax on it.

Power of Advocacy
By forming a Business Association you will have the power to influence politics and lobby among decision-making public authorities and use this power in benefiting of your industry.

Protection from Personal Liabilities
Your Association can be a target of an unwanted lawsuit due to its advocacy efforts however, incorporated Association will play its role to put you in a better situation and protect you from potential issues. A Business Association may be sued, but its legal protections will shield personal belongings of members and officers such as properties, vehicles and money which are generally protected from personal liability.

Gather Donations
When you are working for the right cause you will be amazed to know that there are many donors out there willing to help you. Tax laws usually encourage people and corporations to donate funds and properties to non-profit organizations. If your Business Association qualifies as a tax exempt organization, it is more likely to gather donations, as donors can deduct it on federal and state tax returns.

Separate Legal Status
A Business Association has its own legal status and bylaws and as a result, it has the power to sign contracts in its own name, giving them the ability to have transactions apart from its members or officers. An Association may also take legal action against others if necessary.

Property Ownership
An Incorporated Business Association has the right of holding a property title. You may find it strange but in some places unincorporated Associations do not have this right to hold a title on their name.

There are also other small benefits to the incorporation of a Business Association which vary by country and location. For example in the United States of America you can get a discount on your postage.

Remember! The main benefit to start and incorporate a Business Association is to have a united voice in the industry.

Marketing, Promoting and Advertising Your Business

February 28th, 2020 by admin No comments »

One thing that goes without saying in today’s business world, is that regardless of the nature of your home based business, a website is an absolute MUST. Whether you have a product or service to sell, whether local or global, your business will go nowhere fast if you don’t have an online presence. If you need internet marketing help, you’ve landed on the right article. I’ll give you some home based business marketing ideas that will help you promote your business successfully.

The first step is choosing a domain name and getting it registered. You can build your own website (if you have the time) and host it yourself or you can have everything done by another company (if you have the money). Either way, you have many options and tools at your disposal that can align with your business plan and budget. Also note that you can still start your own home based business even if you don’t have a product or service to sell. There are thousands of individuals and companies that have products you can sell for them while earning a commission, called affiliate marketing.

Of the many business marketing strategies known to man, internet marketing is, hands down, the best strategy to use for promoting a home based business as it is the cheapest method and has the potential for reaching millions of people all over the globe. Driving traffic to your site through online resources is like killing two birds with one stone. You can tackle print advertising by writing articles and publishing them to directories and ezines and by submitting ads to the many available (and most of them free) classified ad sites. Online media advertising encompasses writing press releases and distributing them to press release sites. One of the biggest and most popular online advertising trends today is via social media advertising through sites such as Twitter, Facebook, and LinkedIn where you build relationships with your customers. Forums and communities are also great ways to build relationships which helps promote your home based business in the long run. Simply Google your market or industry with the word ‘forum’ or ‘community’ behind it and search for one or two that seem to be the best fit for you.

All of these methods of online advertising contribute to search engine optimization (SEO), which is to say improving your online visibility and escalating in the search engines like Google, Yahoo and Bing. Your goal is to claim the #1 spot in the organic search results (the results on the left, not the right side which are paid ads). This is where your traffic will come from. If you are 800 in the list of search results, no one is ever going to see your site because very few people have the time or patience to scroll through 800 search results. Research shows that people typically won’t even scroll past 4 or 5 search results, let alone 800.

Can you grasp the importance of internet marketing for any business? If you are new to the internet marketing phenomenon and don’t know exactly where to start, there are many great programs or systems online that walk you through every aspect of marketing your online business. A lot of these systems were created by online entrepreneurs who have spent thousands of their own dollars trying to figure it all out over the years and finally DID. Their sacrifices have made it easier for newbies to become successful at their own online home based business. If you are new to running your own home based business, I recommend you find a great system (do your research, read reviews, ask questions in forums) and start marketing your home business from there. Don’t waste the time and money that so many of us have in going it alone, without a proven system, as it will just set you back further and hinder your progress.